Services
Graphic design and identity
Ad creative, banners, presentations and identity basics. I offer this in Hungary and Sweden, working with subcontracted designers. The concept and the evaluation come from me.
What it means
I don't do the design myself. I work with designers in Hungary and Sweden as subcontractors. My part is the brief and the evaluation: which creative brought in conversions and which one ate the budget. Good-looking and effective aren't always the same thing, and it's the account that decides, not taste.
With ad creative, I make sure every platform gets its own size. A square image cropped into a story isn't the same ad, and the numbers show it straight away.
When you need this
- You run the same creative everywhere, just cropped
- There's no visual foundation, so every document looks different
- You don't know which creative brings in the conversions
How it works
- 01Concept, and a brief for the designer
- 02Production in each platform's own size
- 03Tracking what performs and what stays in rotation
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