Services
Business development
New market, new channel, new offer. We go through what pays back and what does not.
What it means
A new market and a new channel ask the same question: is it worth it. The ad account cannot answer that, because the answer sits in margin, fulfilment and the offer.
We work through what the entry needs in order to pay back, and what has to be fixed first. Sometimes the answer is not to enter yet. I will say that too.
When you need this
- You are considering a new country or a new channel
- You have the product but not a route that pays back
- The current offer cannot carry the cost of advertising
How it works
- 01The numbers: at what budget it starts to pay back
- 02A review of offer and pricing for the target market
- 03A channel plan with an order and a budget