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Services

Business development

A new market, a new channel or a new offer. We work out what pays back and what doesn't.

What it means

A new market and a new channel raise the same question: is it worth it? The ad account can't answer that, because the answer lies in your margin, your fulfilment and your offer.

We work out what it takes for the move to pay back, and what needs fixing first. Sometimes the answer is: not yet. I'll tell you that too.

When you need this

  • You're thinking about a new country or a new channel
  • You have the product, but no route to market that pays back
  • Your current offer can't carry the cost of advertising

How it works

  1. 01The numbers: at what budget it starts paying back
  2. 02A review of the offer and pricing for the target market
  3. 03A channel plan with a sequence and a budget